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JE van Bekkum and S Hilton
Abstract
Mass media plays an important role in communicating about health research and services to patients, and in shaping public perceptions and decisions about health. Healthcare professionals also play an important role in providing patients with credible, evidence-based and up-to-date information on a wide range of health issues. This study aims to explore primary care nurses' experiences of how mass media influences frontline healthcare.
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Concepts
United Kingdom, Public relations, Media, Marshall McLuhan, Health care provider, Media influence, Health care, Mass media
MeSH headings
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